Germany for Visitors - Home
Munich Index Germany Index

Europe > Germany > Munich > Beer & Oktoberfest Museum

Beer and Oktoberfest Museum

Visiting the Bier- und Oktoberfestmuseum in Munich

Photo of Munich Beer and Oktoberfest Museum

ABOVE: A fisheye view of the museum's fašade on Sterneckstrasse.

In a city that produces about 56 million bottles' worth of beer each year, it's inevitable that there should be a beer museum--or, more accurately, the Bier- und Oktoberfestmuseum, which honors both the beverage and the world's biggest kegger.

photo of beer mugsThe Beer and Oktoberfest Museum occupies one of Munich's oldest houses, and it's a hands-on museum--meaning that you have the option of grabbing a mug of Hell, Dunkel, Wei▀bier, Pils, Edelstoff, or a seasonal beer (such as the "Maximator" Doppelbock) in the Museumsstüberl tavern and restaurant.

When you aren't drinking or eating, you can wander through exhibits of historic beer mugs, Oktoberfest memorabilia, and Munich's brewing history.

Don't miss the outstanding movie about the history of brewing and Germany's Beer Purity Law, or Reinheitsgebot, which dates back to 1516.

Although the museum is small, the entry price isn't too steep, and you can buy an inexpensive voucher for a drink and a snack with your admission ticket.


  • Take time to admire the building itself. The house was originally built in 1340, and part of a wall on the ground floor is said to be from Roman times.

  • The museum exhibits are on two floors, so don't make the mistake of heading downstairs after you've wandered through the first couple of rooms.

  • Watch your head--some of the doorframes were built in the days when people were short or stooped.

  • The house may be old, but the toilets are modern and clean, so use them to unload your lager before you resume sightseeing.

Location and hours:

Museum sign photo

The Bier- und Oktoberfestmuseum is on Sterneckstrasse, a cross street that you'll pass if you head from either Marienplatz or the Viktualienmarkt toward Isartorplatz.

Hours are Tuesday through Saturday from 1 p.m. to 5 p.m. (The Museumsstüberl bar-restaurant is open during museum hours and also in the evenings from 6 p.m. until midnight, Tuesday through Saturday.)

For more information, visit

Other beer-related articles:
Hofbräuhaus München
Munich Guide - Beer
Munich Index (all articles)

Also see:
Munich Index (all articles)

About the author:

Durant Imboden photo.Durant Imboden is a professional travel writer, book author, and editor who focuses on European cities and transportation.

After 4-1/2 years of covering European travel topics for, Durant and Cheryl Imboden co-founded Europe for Visitors (now including Germany for Visitors) in 2001. The site has earned "Best of the Web" honors from Forbes and The Washington Post.

For more information, see About Europe for Visitors, press clippings, and reader testimonials.